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Multiunit organization and multimarket strategy /

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A conspicuous feature of the modern economy is the multitude of multiunit systems that operate in several markets - an organizational form that arguably rivals the M-form as the 20th century's most successful. Research traditions studying multiunit systems include the multimarket perspective, w...

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Bibliographic Details
Corporate Author: Emerald Publishing Group
Other Authors: Baum, Joel A. C., Greve, Henrich R.
Format: eBook
Language:English
Published: Bingley, U.K. : Emerald, 2001.
Series:Advances in strategic management ; v. 18.
Subjects:
BUSINESS & ECONOMICS > Marketing > General.
BUSINESS & ECONOMICS > Management.
Economic theory & philosophy.
Microeconomics.
Strategic planning.
Electronic books.
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Call Number: HD30.28 .M85 2001
 
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