The handbook of media audiences /

"This handbook offers a comprehensive overview of the complexity and diversity of audience studies in the advent of digital media. -Recognizes and appreciates valuable traditional approaches and identifies how they can be applied to, and evolve with, the changing media world -Offers diverse per...

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Bibliographic Details

Other Authors:	Nightingale, Virginia
Format:	eBook
Language:	English
Published:	Chichester ; Malden, MA : Wiley-Blackwell, 2011.
Series:	Wiley online library. Global handbooks in media and communication research.
Subjects:	Mass media > Audiences. Mass media and culture. SOCIAL SCIENCE / Media Studies. Electronic books.
Online Access:	Connect to the full text of this electronic book