The rhetoric of soft power : public diplomacy in global contexts /

"The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives, in order to portray how Joseph Nye's notion of "soft power" has translated into context-specific strategies of internat...

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Bibliographic Details

Main Author:	Hayden, Craig, 1972-
Format:	eBook
Language:	English
Published:	Lanham, Md. : Lexington Books, 2012.
Series:	Lexington studies in political communication.
Subjects:	International relations. Diplomacy. Communication in politics. Political Science. Electronic books.
Online Access:	Connect to the full text of this electronic book