Carrots and sticks : unlock the power of incentives to get things done /

The part-owner of StickK.com uses research into incentives and punishments to introduce the concept of "commitment contracts," an easy strategy for setting and achieving goals that is already in use by successful companies and individuals across America.

Bibliographic Details

Main Author:	Ayres, Ian
Format:	Book
Language:	English
Published:	New York : Bantam Books, [2010]
Subjects:	Commitment (Psychology) Incentive (Psychology) Motivation (Psychology) Economics > Psychological aspects.