Moffitt, S., & Dover, M. (2010). Wikibrands: Reinventing your company in a customer-driven marketplace. McGraw-Hill.
Chicago Style (17th ed.) CitationMoffitt, Sean, and Mike Dover. Wikibrands: Reinventing Your Company in a Customer-driven Marketplace. New York: McGraw-Hill, 2010.
MLA (9th ed.) CitationMoffitt, Sean, and Mike Dover. Wikibrands: Reinventing Your Company in a Customer-driven Marketplace. McGraw-Hill, 2010.
Warning: These citations may not always be 100% accurate.