A Concise Guide to Market Research : the Process, Data, and Methods Using IBM SPSS Statistics /

Bibliographic Details
Main Author: Mooi, Erik
Corporate Author: SpringerLink (Online service)
Other Authors: Sarstedt, Marko
Format: eBook
Language:English
Published: Berlin, Heidelberg : Springer-Verlag Berlin Heidelberg, 2011.
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Call Number: HF5415.2 .M66 2011
 
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