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Customer satisfaction evaluation : methods for measuring and implementing service quality /

Bibliographic Details
Main Author: Grigoroudis, Evangelos
Corporate Author: SpringerLink (Online service)
Other Authors: Siskos, Yannis
Format: eBook
Language:English
Published: New York ; London : Springer, 2010.
Series:International series in operations research & management science ; 2130.
Subjects:
Consumer satisfaction > Evaluation > Data processing.
Consumer satisfaction > Evaluation > Statistical methods.
Marketing research > Statistical methods.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:xii, 313 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1441916407
9781441916402
DOI:10.1007/978-1-4419-1640-2