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Product innovation in the Dutch food and beverage industry : a study on the impact of the innovation process, strategy and network on the product's short- and long-term market performance /

Bibliographic Details
Main Author: Enzing, Christien
Format: Book
Language:English
Published: Wageningen : Wageningen Academic Publishers, 2009.
Series:Innovation and sustainability series ; v. 5.
Subjects:
Food industry and trade > Technological innovations > Netherlands.
New products > Netherlands.
Nahrungsmittelgewerbe.
Innovation.
Innovationsmanagement.
Ressourcenorientierter Ansatz.
Niederlande.
Food industry and trade > Technological innovations > Netherlands.
Description
Physical Description:159 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references.
ISBN:9086861318
9789086861316
ISSN:1875-0702 ;