Media, organizations and identity /
"The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organisations across three dimensions: Media as Business...
| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Basingstoke, England ; New York :
Palgrave Macmillan,
2010.
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| Subjects: |
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