Creating demand : generate cool, custom marketing ideas /

Bibliographic Details
Main Author:	Tabío, Gerardo V., 1954-
Other Authors:	Beamer, Sally, 1958-
Format:	Book
Language:	English
Published:	Amherst, N.Y. : Prometheus Books, 2009.
Subjects:	Marketing. Marketing > Psychological aspects.

West Campus Library: Stacks