Cover Image

Interpreting consumer choice : the behavioral perspective model /

Bibliographic Details
Main Author: Foxall, G. R.
Format: Book
Language:English
Published: New York ; London : Routledge, 2010.
Series:Routledge interpretive marketing research series ; 10.
Subjects:
Consumer behavior.
Consumers' preferences.
Consumers > Attitudes.
Description
Physical Description:186 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780415477604 (hbk : alk. paper)
9780203866894 (ebk.)
0203866894 (ebk.)
0415477603 (hbk. : alk. paper)