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Place branding : glocal, virtual and physical identities, constructed, imagined and experienced /

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Bibliographic Details
Main Author: Govers, Robert
Other Authors: Go, Frank M.
Format: Book
Language:English
Published: Basingstoke : Palgrave Macmillan, 2009.
Subjects:
Place marketing.
Tourism > Marketing.
Place marketing > United Arab Emirates > Dubayy (Emirate) > Case studies.
Tourism > United Arab Emirates > Dubayy (Emirate) > Case studies.

West Campus Library: Stacks

Holdings details from West Campus Library: Stacks
Call Number: G155.A1 G67 2009
 
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G155.A1 G67 2009 Available