The marketing-sales-finance triangle : an empirical investigation of finance-related interactions & managerial challenges among marketing, sales, and finance actors /

Bibliographic Details
Main Author: Weissbrich, Dirk
Corporate Author: SpringerLink (Online service)
Format: Thesis eBook
Language:English
Published: Wiesbaden : Gabler Verlag / GWV Fachverlage GmbH, [2009]
Series:Gabler research.
Subjects:
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Call Number: HF5415.13 .W457 2009
 
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HF5415.13 .W457 2009 Available