Society for Consumer Psychology, MacInnis, D. J., Park, C. W., & Priester, J. W. (2009). Handbook of brand relationships. M.E. Sharpe.
Chicago Style (17th ed.) CitationSociety for Consumer Psychology, Deborah J. MacInnis, C. Whan Park, and Joseph W. Priester. Handbook of Brand Relationships. Armonk, N.Y.: M.E. Sharpe, 2009.
MLA (9th ed.) CitationSociety for Consumer Psychology, et al. Handbook of Brand Relationships. M.E. Sharpe, 2009.
Warning: These citations may not always be 100% accurate.