A Theory of Marketing : Outline of a Social Systems Perspective.

Bibliographic Details

Main Author:	Lüdicke, Marius K.
Corporate Author:	SpringerLink (Online service)
Format:	eBook
Language:	English
Published:	Wiesbaden : Deutscher Universitäts-Verlag, 2006.
Subjects:	Marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book