KFC in China : secret recipe for success /

Bibliographic Details
Main Author:	Liu, Warren K.
Format:	Book
Language:	English
Published:	Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), 2008.
Subjects:	Kentucky Fried Chicken (Firm) International business enterprises > China. Franchises (Retail trade) > China > Marketing.
Online Access:	Publisher description Table of contents only

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