Proliferation of the Internet economy : e-commerce for global adoption, resistance, and cultural evolution /

"This book specifically develops theories to understand service quality and quality management practice of EC which is completely a new and innovative effort to formulate perceptions of global consumers"--Provided by publisher.

Bibliographic Details
Other Authors: Shareef, Mahmud Akhter, 1966-
Format: Book
Language:English
Published: Hershey, PA : Information Science Reference, [2009]
Subjects:

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