Proliferation of the Internet economy : e-commerce for global adoption, resistance, and cultural evolution /

"This book specifically develops theories to understand service quality and quality management practice of EC which is completely a new and innovative effort to formulate perceptions of global consumers"--Provided by publisher.

Bibliographic Details

Other Authors:	Shareef, Mahmud Akhter, 1966-
Format:	Book
Language:	English
Published:	Hershey, PA : Information Science Reference, [2009]
Subjects:	Electronic commerce. Electronic commerce > Technological innovations. Information technology. Internet > Economic aspects.