Tactical transparency : how leaders can leverage social media to maximize value and build their brand /

Bibliographic Details
Main Author:	Holtz, Shel
Corporate Author:	International Association of Business Communicators
Other Authors:	Havens, John C.
Format:	Book
Language:	English
Published:	San Francisco, CA : Jossey-Bass, [2009]
Edition:	1st ed.
Subjects:	Customer relations > Management. Social media. Interactive marketing. Business communication > Blogs. Internet marketing > Management.

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