Making the number : how to use sales benchmarking to drive performance /

Outlines strategic tools for enabling sales improvements, outlining the author's five-step program for effective "benchmarking" steps that encourage business executives to rely on data-driven decision making rather than instincts.

Bibliographic Details

Main Author:	Alexander, Greg, 1970-
Other Authors:	Bartels, Aaron, Drapeau, Mike
Format:	Book
Language:	English
Published:	New York : Portfolio, 2008.
Subjects:	Sales management. Selling. Sales personnel. Benchmarking (Management)