Cover Image

Word-of-mouth advertising, online and off : how to spark buzz, excitement, and free publicity for your business or organization with little or no money /

Bibliographic Details
Main Author: Thorne, Lynn, 1967-
Format: Book
Language:English
Published: Ocala, Fla. : Atlantic Pub. Group, [2008]
Subjects:
Word-of-mouth advertising.
Viral marketing.
Internet advertising.
Description
Item Description:Includes index.
Physical Description:284 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9781601380111 (alk. paper)
1601380119 (alk. paper)