Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Milwaukee, Wis. :
ASQ Quality Press,
2008.
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| Edition: | 3rd ed. |
| Subjects: |
| Physical Description: | xxiii, 287 pages : illustrations ; 24 cm. |
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| Bibliography: | Includes bibliographical references (pages 275-280) and index. |
| ISBN: | 9780873897433 0873897439 |