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Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods /

Bibliographic Details
Main Author: Hayes, Bob E., 1963-
Format: Book
Language:English
Published: Milwaukee, Wis. : ASQ Quality Press, 2008.
Edition:3rd ed.
Subjects:
Consumer satisfaction > Statistical methods.
Questionnaires.

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Call Number: HF5415.335 .H39 2008
 
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HF5415.335 .H39 2008 Available