A complaint is a gift : recovering customer loyalty when things go wrong /

Bibliographic Details
Main Author: Barlow, Janelle, 1943-
Other Authors: Møller, Claus, 1942-
Format: Book
Language:English
Published: San Francisco, Calif. : Berrett-Koehler Publishers, [2008]
Edition:2nd ed.
Subjects:

MARC

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245 1 2 |a A complaint is a gift :  |b recovering customer loyalty when things go wrong /  |c Janelle Barlow, Claus Møller. 
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505 0 |a A complaint is a gift strategy -- Complaints: necessary evil or opportunities? -- Capitalizing on complaints -- Why most customers don't complain -- In the mind of the complaining customer -- The gift formula -- Creating better customers with goodwill -- When customers go ballistic -- It's all in the words: responding to written complaints -- From a whisper to a global shout -- When feedback gets personal -- When you complain, make sure you are giving a gift. 
650 0 |a Consumer complaints. 
650 0 |a Customer services. 
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