Consumer behaviour : applications in marketing /

Bibliographic Details
Main Author:	East, Robert, 1940-
Other Authors:	Vanhuele, Marc, Wright, Malcolm, 1963-
Format:	Book
Language:	English
Published:	Los Angeles : SAGE Publications, 2008.
Subjects:	Consumer behavior. Consumer behavior > Psychological aspects. Consumer behavior > Social aspects.

West Campus Library: Stacks