Strategic management and Online selling : creating competitive advantage with intangible Web goods /

Bibliographic Details

Main Author:	Royer, Susanne, 1969-
Corporate Author:	NetLibrary, Inc
Format:	eBook
Language:	English
Published:	London ; New York : Routledge, 2005.
Series:	Routledge advances in management and business studies ; 29.
Subjects:	Electronic commerce. Internet marketing. Strategic planning. Electronic books.
Online Access:	Connect to the full text of this electronic book