Microtrends : the small forces behind tomorrow's big changes /
Pollster Mark Penn argues that the biggest trends in America are microtrends, the smaller trends that go unnoticed or ignored. One million people can create new market for a business, spark a social movement, or effect political change. In 1996, a microtrend identified by Penn ("soccer moms&quo...
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York :
Twelve,
2007.
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| Edition: | 1st ed. |
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| Online Access: | Table of contents only Publisher description Contributor biographical information |
Internet
Table of contents onlyPublisher description
Contributor biographical information
Remote Storage
| Call Number: |
HB3505 .P44 2007 |
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| Call Number | Status | Get It |
| HB3505 .P44 2007 | Available | |