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Predicting market success : new ways to measure customer loyalty and engage consumers with your brand /

Bibliographic Details
Main Author: Passikoff, Robert, 1948-
Format: Book
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, [2006]
Subjects:
Customer loyalty.

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Call Number: HF5415.525 .P37 2006
 
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HF5415.525 .P37 2006 Available