Marketing in the public sector : a roadmap for improved performance /

Bibliographic Details
Main Author:	Kotler, Philip
Other Authors:	Lee, Nancy, 1932-
Format:	Book
Language:	English
Published:	Upper Saddle River, N.J. : Wharton School Pub., [2007]
Subjects:	Government productivity. Public administration > Citizen participation. Administrative agencies > Management.
Online Access:	Table of contents only

Table of contents only

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