APA (7th ed.) Citation

Stiff, D. (2006). Sell the brand first: How to sell your brand and create lasting customer loyalty. McGraw-Hill.

Chicago Style (17th ed.) Citation

Stiff, Dan. Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty. New York: McGraw-Hill, 2006.

MLA (9th ed.) Citation

Stiff, Dan. Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty. McGraw-Hill, 2006.