Creating competitive advantage : give customers a reason to choose you over your competitors /

Bibliographic Details

Main Author:	Smith, Jaynie L.
Other Authors:	Flanagan, William G.
Format:	Book
Language:	English
Published:	New York : Currency/Doubleday, [2006]
Edition:	1st ed.
Subjects:	Competition. Success in business. Industrial management.
Online Access:	Contributor biographical information Publisher description