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Marketing metrics : 50+ metrics every executive should master /

Bibliographic Details
Other Authors: Farris, Paul W.
Format: Book
Language:English
Published: Upper Saddle River, N.J. : Wharton School Pub., [2006]
Subjects:
Marketing research.
Marketing > Mathematical models.
Online Access:Table of contents

Internet

Table of contents

Remote Storage

Holdings details from Remote Storage
Call Number: HF5415.2 .M35543 2006
 
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HF5415.2 .M35543 2006 Available