Managing business in a multi-channel world : success factors for E-business /

"This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher.

Bibliographic Details

Corporate Author:	NetLibrary, Inc
Other Authors:	Saarinen, Timo, Tinnilä, Markku, Tseng, Anne
Format:	eBook
Language:	English
Published:	Hershey PA : Idea Group Pub., [2006]
Subjects:	Electronic commerce > Management. Technological innovations > Management. Information technology > Management. Electronic books.
Online Access:	Connect to the full text of this electronic book