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Emotion and reason in consumer behavior /

Bibliographic Details
Main Author: Chaudhuri, Arjun
Format: Book
Language:English
Published: Amsterdam ; Boston : Elsevier Butterworth-Heinemann, [2006]
Subjects:
Consumer behavior.
Consumer behavior > Psychological aspects.

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Holdings details from Remote Storage
Call Number: HF5415.32 .C45 2006
 
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HF5415.32 .C45 2006 Available