Creating images and the psychology of marketing communication /
| Other Authors: | Kahle, Lynn R., Kim, Chʻung-hyŏn, 1950- |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Mahwah, N.J. :
Lawrence Erlbaum Associates, Publishers,
2006.
|
| Series: | Advertising and consumer psychology.
|
| Subjects: |
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