Six sigma for marketing processes : an overview for marketing executives, leaders, and managers /

Bibliographic Details
Main Author: Creveling, Clyde M., 1956-
Other Authors: Hambleton, Lynne, McCarthy, Burke
Format: Book
Language:English
Published: Upper Saddle River, NJ : Prentice Hall, [2006]
Subjects:
Online Access:Table of contents
Description
Item Description:Includes index.
Physical Description:xxvii, 269 pages : illustrations ; 24 cm.
ISBN:013199008X