Managing product innovation /
| Other Authors: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Amsterdam ; Oxford :
Elsevier JAI,
2005.
|
| Series: | Advances in business marketing & purchasing ;
v. 13. |
| Subjects: |
| Physical Description: | 1 volume |
|---|---|
| ISBN: | 0762311592 (hbk.) |