Advances in electronic marketing /

"This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher.

Bibliographic Details
Other Authors: Clarke, Irvine, 1961-, Flaherty, Theresa, 1968-
Format: Book
Language:English
Published: Hershey, PA : Idea Group Pub., [2005]
Subjects:
Online Access:Table of contents

Internet

Table of contents

West Campus Library: Stacks

Holdings details from West Campus Library: Stacks
Call Number: HF5415.1265 .A38 2005
 
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HF5415.1265 .A38 2005 Available