Media relations measurement : determining the value of PR to your company's success /
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Aldershot, Hants, England Burlington, VT :
Gower Pub.,
[2004]
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| Subjects: | |
| Online Access: | Table of contents |
| Physical Description: | xiii, 115 pages : illustrations ; 26 cm. |
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| Bibliography: | Includes bibliographical references (pages [111]-112) and index. |
| ISBN: | 0566086506 (alk. paper) |