Advertising, promotion, and new media /

Bibliographic Details

Other Authors:	Stafford, Marla R., 1960-, Faber, Ronald J., 1948-
Format:	Book
Language:	English
Published:	Armonk, NY : M.E. Sharpe, [2005]
Subjects:	Internet advertising. Advertising. Interactive multimedia. Interactive marketing.
Online Access:	Table of contents