Cover Image

Sports marketing and the psychology of marketing communication /

Show other versions (1)
Bibliographic Details
Corporate Author: NetLibrary, Inc
Other Authors: Kahle, Lynn R., Riley, Chris, 1958-
Format: eBook
Language:English
Published: Mahwah, N.J. : L. Erlbaum Associates, 2004.
Series:Advertising and consumer psychology.
Subjects:
Sports > United States > Marketing.
Sports > United States > Psychological aspects.
Communication in marketing.
Electronic books.
Online Access:Connect to the full text of this electronic book
Search Result 1
Cover Image
Published 2004
Table of contents
Book
Show all versions (2)