NetLibrary, Inc, Kahle, L. R., & Riley, C. (2004). Sports marketing and the psychology of marketing communication. L. Erlbaum Associates.
Chicago Style (17th ed.) CitationNetLibrary, Inc, Lynn R. Kahle, and Chris Riley. Sports Marketing and the Psychology of Marketing Communication. Mahwah, N.J.: L. Erlbaum Associates, 2004.
MLA (9th ed.) CitationNetLibrary, Inc, et al. Sports Marketing and the Psychology of Marketing Communication. L. Erlbaum Associates, 2004.
Warning: These citations may not always be 100% accurate.