Precision marketing : the new rules for attracting, retaining, and leveraging profitable customers /

Bibliographic Details

Main Author:	Zabin, Jeff
Corporate Author:	NetLibrary, Inc
Other Authors:	Brebach, Gresh
Format:	eBook
Language:	English
Published:	Hoboken, N.J. : John Wiley & Sons, [2004]
Subjects:	Marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book