The customer centric enterprise : advances in mass customization and personalizaton /

Bibliographic Details
Other Authors: Tseng, Mitchell M., 1947-, Piller, Frank T., 1969-
Format: Book
Language:English
Published: Berlin ; New York : Springer, [2003]
Subjects:
Description
Physical Description:xii, 535 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references.
ISBN:3540024921 (pbk. : alk. paper)