The customer centric enterprise : advances in mass customization and personalizaton /

Bibliographic Details
Other Authors:	Tseng, Mitchell M., 1947-, Piller, Frank T., 1969-
Format:	Book
Language:	English
Published:	Berlin ; New York : Springer, [2003]
Subjects:	Flexible manufacturing systems. Product management. Marketing > Management. Customer relations. Relationship marketing.

Evans: Library Stacks