Superior customer value in the new economy : concepts and cases /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Boca Raton, FL :
St. Lucie Press,
2004.
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| Edition: | 2nd ed. |
| Subjects: |
| Item Description: | Revised edition of: Designing and delivering superior customer value / Art Weinstein and William C. Johnson. 1999. |
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| Physical Description: | xix, 434 pages : illustrations ; 25 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1574443569 (alk. paper) |