Superior customer value in the new economy : concepts and cases /

Bibliographic Details
Main Author:	Johnson, William C. (William Charles), 1954-
Other Authors:	Weinstein, Art
Format:	Book
Language:	English
Published:	Boca Raton, FL : St. Lucie Press, 2004.
Edition:	2nd ed.
Subjects:	Customer services > Management. Consumer satisfaction.

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