The why of consumption : contemporary perspectives on consumer motives, goals, and desires /

Bibliographic Details
Corporate Author:	NetLibrary, Inc
Other Authors:	Ratneshwar, S., Mick, David Glen, Huffman, Cynthia
Format:	eBook
Language:	English
Published:	London ; New York : Routledge, 2003.
Series:	Routledge interpretive marketing research series ; 1.
Subjects:	Consumer behavior. Consumers > Research. Electronic books.
Online Access:	Connect to the full text of this electronic book

Available Online