Relationship marketing : creating shareholder value /

Bibliographic Details

Main Author:	Christopher, Martin
Corporate Author:	NetLibrary, Inc
Other Authors:	Payne, Adrian, Ballantyne, David
Format:	eBook
Language:	English
Published:	Oxford ; Boston : Butterworth-Heinemann, 2002.
Edition:	[Rev. ed.].
Subjects:	Relationship marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book