How to produce successful advertising : a guide to strategy, planning and targeting /

Bibliographic Details
Main Author:	Farbey, David
Corporate Author:	NetLibrary, Inc
Format:	eBook
Language:	English
Published:	London : Kogan Page, 2002.
Edition:	3rd ed.
Series:	Marketing in action series.
Subjects:	Advertising > Handbooks, manuals, etc. Advertising campaigns > Handbooks, manuals, etc. Electronic books.
Online Access:	Connect to the full text of this electronic book

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